There’s a chemistry about live music that’s referenced pretty constantly—this thing of the performer feeding off the fans, and the fans feeding off the performer, until some mythic plane is reached where the energy created is greater than the sum of its parts. This phenomenon has no name, but go to a few shows and you’ll eventually see and feel it in action, particularly with up-and-coming artists suddenly handed a tidal wave of attention. Some up-and-comer, say, like Kreayshawn.
At her show in San Francisco last night, the audience showered as much energy as possible on the 21-year-old Oakland-bred rapper, whose “Gucci Gucci” video is at 13 million views and counting. Yet onstage at Slim’s, Kreayshawn seemed either incapable or uninterested in giving it back, either consciously relying on the mere presence of her instant fame to provide excitement, or nervous about a hometown crowd—or, you know, she could’ve just been kinda stoned.
Granted, this is sure to improve with more experience. The set was trashy, superficial and fun, as expected. And despite Kreayshawn’s detractors who say she can’t rap, she’s a natural on the mic in the true test of a live setting. Either on older mixtape rambles like “Wavey” or new track “Rich Whores,” Kreayshawn stayed on point, holding up under the weight of the bass and not falling back on prerecorded vocals like some of the show’s openers.
Still, something was amiss. Even as the sold-out crowd sang along, the unsettlingly thin Kreayshawn paced the stage with an uncertain air, as if she hasn’t decided what kind of star she wants to be just yet; either the kind that strives to connect with fans, or the kind that tries to be so aloof that people are drawn to her more. The result was that the club’s energy wasn’t reflected by Kreayshawn on stage, but instead dissipated into the rafters, its well from below gradually drying out.
The show improved markedly with the arrival of V-Nasty, who seemed genuinely thrilled to have her moment in the limelight, no matter how fleeting or controversial that moment may be. With the three on stage together, an element of the classic boy-band formula came to mind: a group of separate personalities, branded as one. V-Nasty, the stonewashed-jean-wearing white trash foulmouth in love with Waka Flocka; Lil’ Debbie, the awkward, untalented one along for the ride; and Kreayshawn, the skinny, fashion-minded Powerpuff girl of the bunch.
After “Bumpin’ Bumpin’” ran its course, the intro to “Gucci Gucci” dropped. The place went nuts, and though the crowd could have sung the whole song for her, Kreayshawn stayed on the mic for every line. Finally, a sort of pinnacle had been reached, and it was just as well—it was the last song of the set. Afterward, the White Girl Mob danced around to Cherrelle’s “Saturday Love,” a fight between two girls broke out in front of the stage, and Kreayshawn waved and went down the backstage stairs, on her way to host the red carpet at the VMAs this Sunday, talking fashion with the stars. Shit, it could even work out better than rapping. Who knows?
Kreayshawn—the self-directing, self-editing, mega-inhaling personality from Oakland—signed to Columbia this week. If you haven’t seen “Gucci Gucci” yet, you might not know what this means. Check it out below, and then try to get it out of your head.
Kreayshawn came up in the hyphy craze, keeps good ties with Lil’ B from the Pack, and tweets with Mistah F.A.B. Though she’s in L.A. these days, hanging out with Odd Future and Soulja Boy, she still reps Oakland pretty hard wherever she goes.
It’s easy to be conflicted on Kreayshawn. Let’s face it, it’s been a while since there’s been a rising star out of the Bay Area, let alone Oakland. (Keyshia Cole’s got love for the city but moved the hell out, and when I asked her once in an interview what East Bay spots she like to hit up on tour, she couldn’t name any.) So it’s exciting to have some Bay Area action going on.
But . . . is “Gucci Gucci” really the face of Oaktown?
Behold, two girls fighting over who’s more hood!
“This chick @KREAYSHAWN is a rapper…yes. But hood? NO. She knows nothing about the streets she’s not half as hard as she comes off as,” tweets Harmony Gabriel, from Hustler and HBO’s Cathouse. “Makes me sick..maybe if she was some type of hustler or came from the streets or had some type of ambition but she’s trash to me. White chick acting hard throwing up gang signs from home made gangs…. #FAIL.”
Lest one doubt Harmony’s inherent hoodness, the credentials come forth:
“I got people in REAL hoods that can vouch for me I’m not hood now cause I GREW up I get big girl $ now but believe me I come from ‘hood.’”
This triggers Kreayshawn’s response:
“shut up with yor rants I’m from east Oakland u skanky.”
“Who’s hotter? Who’s the realest? @KREAYSHAWN or @HARMONYG? #ImJustSaying”
At this point, if you’re thinking it’s time for Kreayshawn to take the high road, you’re right.
“your a trip chicka I’m from east Oakland you can come visit my hood and tell me what you think… much luv anyways.”
None of this sits too well with Harmony Gabriel, unfortunately.
“@KREAYSHAWN Yea that’s all you got? Cause your mom happen to have you in east side oakland your hood!? Hahahaa!! Ask about me!! Buy my mags!”
Sensing unneeded drama, Kreayshawn then advises that she will “only reply to positive things from here on out,” and Harmony Gabriel, after reminding people “I sold pussy” and telling them to wait for her upcoming rap video, declares herself the victor: “the title is mine the crown is mine.”
And that, dear readers, is the hood battle of the day.
P.S. If you’ve been following the phenomenon of Kreayshawn, this excellent piece by Meaghan Garvey irons out a lot of conflicting feelings.